Semalt Expert: WordPress Vs. Shopify – What Is Best?

Most of you know that WordPress is the best and most famous content management system which is currently holding nearly 60% market-share of the CMS markets. It's not surprising or shocking that various developers prefer WordPress over other content management systems. Wordpress is the open source, web-based site creation program written in PHP.

Michael Brown, a top expert of Semalt Digital Services, provides here a compelling practice in this regard.

Shopify vs. WordPress:

Shopify is the hosted platform, which doesn't let us host our sites on our own or third-party servers such as GoDaddy etc. In that sense, it is quite different from that of WordPress, and you depend on Shopify server for our website and cannot host it locally. The hosted platforms come with some exciting benefits, including daily backup, PCI compliances, unlimited bandwidth, as well as SSL certificate by the default service providers.

In contrast, WordPress is self-hosted. It means you can easily host your own website or blog on any server and can edit the PHP files as per your requirements. But if your business begins scaling, paying for the bandwidths or having the separate hosting providers may not be easy for you. It's important to add some plugins like WooCommerce to get best out of the WordPress sites.

The basic content elements:

In all of the content management systems, there are some basic elements. But in case of WordPress, you can add your custom post types, pages, categories, widgets and other similar things.

  • WordPress Shopify
  • Custom Post Types Collections in the form of categories
  • Varying Products
  • Posts Multiple Articles
  • Pages Different Pages

Extending the functionality in WordPress:

In case of WordPress, you can easily install plugins, set the widgets and menus, and can change the themes to extend the functionality of your website. For instance, WordPress site's out-of-the-box does not consist of the e-commerce components, so you need to install a WooCommerce plugin for enabling the specific custom posts and e-commerce features.

The Shopify App Store:

If you are a Shopify user, you will have to extend its features using particular apps. The most relevant Shopify apps are present in the Shopify App Store. For installing an app, you should go to the Apps section of the Shopify menu and click on the Visit Shopify App Store button. Here you will be able to select the applications you may want to install. Once installed, you can use those apps and get them integrated into your site.

Shopify theme structures vs. WordPress theme structures:

In WordPress and other content management systems such as Drupal and Blogger, there are parent and child themes to choose from. It is important to select a suitable theme for your website, giving it a beautiful and professional look. In contrast, themes in Shopify never get updated automatically. But you don't have to worry as you can update them manually. Wordpress themes don't use the Liquid language for their implementation, but Shopify themes use this language. The Liquid language lets developers dynamically load the content into the storefront. It's important that your themes contain additional directories, no matter whether you use them on WordPress or Shopify. The Shopify stores only accept the directory structures for themes while the WordPress sites can work without it too.


It's safe to say that WordPress powers most of the websites and blogs on the internet and has more features than Shopify. However, you can choose the content management system based on your requirements. For SEO purposes and proper optimization, WordPress is better than Shopify and is more customizable. Moreover, editing the base URL structure, permalink and SEO related things like titles, descriptions, slugs, image tags, and headings are easy in WordPress than Shopify.